Coming to a big business name is important for any new business. This is what people will see first. It should be engaging, memorable, and representative of your company’s work.
If you’re having trouble coming up with a creative business name, don’t worry. We have tips and tricks to help you get started. So read on and ponder.
1. Share the activity with your group
When brainstorming, it’s best to work in a group. With the help of others, you can create more ideas to choose from.
Begin the naming process by asking each person to come up with some ideas for themselves. Then share with the group. Tradekey.com has a story similar to this.
Once you’ve gathered all your ideas, break down the list by looking for common themes and patterns.
After narrowing down your list to strong contenders, test them with customers to see which one works best.
With a little effort, you will first come up with a memorable business name and represent your brand.
2. Go to an online business name generator for inspiration
One way to come up with a potential company name for your business is to use an online business name generator.
These sites offer a variety of options depending on the type of business you are starting and the keywords you enter.
Here are my favorites:
- Business Name Generator: Find Business Names Using Keywords. Even check the name available
- NameLix: filter results and save your favorite names for future use
- Shopify Business Name Generator: The advantage of using Shopify’s brand generator is that if you like a name, you can easily convert it to a Shopify store domain name.
These are some of the many online tools available. If you’re feeling stuck, visit these sites and you’re sure to get a lot of ideas.
3. Use vocabulary exercises
One way to get ideas is to do a brainstorming session. First, write a list of keywords related to your business. Then think about these words and think of other similar words or phrases.
For example, if you operate as a bakery, your list might include words like “flour,” “sugar,” and “oven.” From there, you can get names like “The Sugar Shack” or “Rising Flour Bakery.”
With this exercise, you can create a creative and relevant list of names for your business.
4. Practice mind mapping
Mind mapping is a great way to come up with a business name. Visualize connections between words and ideas and create new ideas and concepts.
To create a mind map, start by writing the main topic or business name in the center of the paper.
Then draw a line through the center and write as many words and ideas as you can on the line. Keep adding lines and words until you have a complete mind map.
Once you have your mind map, look at it and see if any words or phrases can be business names.
5. Check the thesaurus
To create a memorable, meaningful and thought-provoking name, check the thesaurus. This can spark ideas by giving you a list of a few words related to your business idea.
For example, if you’re launching a new line of eco-friendly cleaning products, you might search for words like “green,” “clean,” and “natural.” This can give you a list of words like “fresh,” “clean,” and “sustainable” to help you get creative.
So the next time you’re stuck on a business name, use the thesaurus to inspire you.
6. Try the mood board
Trying out a status board is a great way to come up with a business name. A mood board is a visual representation of the feeling or atmosphere you want your business to evoke.
To create a mood board, start by gathering images, colors and textures that you think represent your business idea. Once you have gathered most of the visuals, arrange them on the board as you like.
As you arrange the items on the board, pay attention to any words or phrases that come to mind. These are possible business names. If you get stuck, try looking at the status board from a different angle or ask a friend’s opinion.
With a little creativity, you must come up with a name that represents your business.
7. Make your list compact and easy
Keep a list of potential names and visit them over time. The right name can come when you least expect it.
After making the list, it is important to consider how the customers will get the name.
- Is it sending the right message?
- Is it easy to pronounce and remember?
- Does it match your brand image?
All of these are important things to consider before making your final choice.